The topic of online retail and online stores is still topical and continues to be controversial. The topic is not only interesting against the backdrop of statistical data on consumer behavior, but is also extremely important for retailers. Even if, according to the latest study, almost half of those surveyed prefer to shop in bricks-and-mortar stores, the digital transformation is affecting everyone. In addition, technology is having an ever greater influence on our everyday lives and the number of customers who are increasingly at home in the digital world is growing steadily. However, solutions will have to be found in the future, especially for smaller retailers and brick-and-mortar stores. Linking online and brick-and-mortar retail is not only the right way to go, but it is also a mistake to believe that they can only exist independently of each other. Furthermore, it is a mistake to believe that the largest turnover is only generated by online business. The biggest growth is being recorded by retailers who are represented both on the Internet through a web store and in bricks-and-mortar retail. In today's issue, we focus on the solution that retailers can use to respond to this change in order to avoid being left behind in the long term.
bartolome röder AG has developed a product that can help to close this gap - the a webshop solution in the B2B area for NAV, simple and clever.
In order to meet this requirement, a system is needed that works seamlessly and through direct integration master data, such as customers, prices, discounts and articles, can be embedded in the retailer's system landscape. An order can be triggered immediately and transferred directly to the retailer's backend.
All in all, our webshop solution simplifies and shortens the ordering process for customers and suppliers. An immediate order in the truest sense of the word - the one-click procedurewhich can also be easily integrated into social media, newsletters and blogs. And that's not all: the supplier significantly reduces its process costs and benefits from a supplementary ordering channel and an additional sales channel.
Have we aroused your curiosity?
Read more in the next article, in which we have summarized all the advantages of the webshop solution for NAV at a glance.
