{"id":1146,"date":"2015-02-08T09:58:31","date_gmt":"2015-02-08T09:58:31","guid":{"rendered":"http:\/\/navision-beratung.de\/?p=1146"},"modified":"2015-02-08T09:58:31","modified_gmt":"2015-02-08T09:58:31","slug":"markttrends","status":"publish","type":"post","link":"https:\/\/navision-beratung.de\/fr\/markttrends\/","title":{"rendered":"Tendances du march\u00e9"},"content":{"rendered":"

\"Markttrend\"<\/h1>\n

Les achats sur mobile continuent de progresser<\/h1>\n

Si l'on en croit l'\u00e9tude Adobe \"Online Holiday Shopping Forecast\", la part des achats mobiles a augment\u00e9 de 42% en Allemagne lors des derni\u00e8res f\u00eates de fin d'ann\u00e9e. L'Allemagne devancerait ainsi largement la France (341 pp3j), la Grande-Bretagne (281 pp3j) et les \u00c9tats-Unis (251 pp3j).<\/p>\n

Vous trouverez plus d'informations sur l'\u00e9tude Adobe ici<\/a>.<\/p>\n

Toutefois, en 2014, le nombre de commandes en ligne n'a augment\u00e9 que de 7,6% au total, ind\u00e9pendamment des terminaux. C'est ce que r\u00e9v\u00e8le une \u00e9tude du prestataire de services de paiement international Computop. Celui-ci a \u00e9valu\u00e9 sept millions de transactions d'une valeur de 540 millions d'euros aupr\u00e8s de 3 800 commer\u00e7ants en ligne. En comparaison, le nombre de commandes a encore augment\u00e9 de 18% sur la m\u00eame p\u00e9riode en 2013.
\nhttp:\/\/www.business-on.de\/duesseldorf\/e-commerce-weihnachts-umsatz-hat-zugelegt-_id31668.html<\/a><\/p>\n

Cet exemple montre toutefois clairement le glissement vers les applications mobiles. Comme tout le monde l'avait pr\u00e9dit, la tendance mobile prend d\u00e9sormais son envol.<\/p>","protected":false},"excerpt":{"rendered":"

Les achats sur mobile continuent de progresser<\/p>\n

Si l'on en croit l'\u00e9tude Adobe \"Online Holiday Shopping Forecast\", la part des achats mobiles a augment\u00e9 de 42% en Allemagne lors des derni\u00e8res f\u00eates de fin d'ann\u00e9e. L'Allemagne devancerait ainsi largement la France (341 pp3j), la Grande-Bretagne (281 pp3j) et les \u00c9tats-Unis (251 pp3j).<\/p>","protected":false},"author":1,"featured_media":1148,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Mobiles Einkaufen: Spitzenreiter in Deutschland","_seopress_titles_desc":"Mobiles Shopping w\u00e4chst! Adobe-Studie zeigt: 42% Anstieg in DE. Entdecken Sie Trends & Studienergebnisse dieses mobilen Booms!","_seopress_robots_index":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-1146","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-central"],"_links":{"self":[{"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/posts\/1146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/comments?post=1146"}],"version-history":[{"count":0,"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/posts\/1146\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/media\/1148"}],"wp:attachment":[{"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/media?parent=1146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/categories?post=1146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/navision-beratung.de\/fr\/wp-json\/wp\/v2\/tags?post=1146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}